The Internet is the great equalizer. Household names used to be people we saw on TV, in movies, or writers of the most famous books and syndicated articles. Now, it's not strange for a YouTube personality, online cooking blogger, or comedy tweeter with a 9-to-5 job to be mentioned around the dinner table.
Often these online personalities are a lot more approachable online than celebrities for the simple fact that they engage with their fans. Sure, some celebrities are pretty good about replying on Facebook or Twitter, and, yes, submitting something to an ESPN anchor might get you a shoutout on TV, but for the large part, people who are activ